Using IG to stream broadcasts has become more and more popular amidst individuals seek to connect with their own followers live. Instagram Live offers a functionality that allows users to broadcast real-time footage that can be viewed by their own followers at that instant. Numerous influencers, brands, and celebrities have adopted IG's real-time feature to connect with their own fans on a more personal basis. Consider using Instagram Live to broadcasting exclusive material and building a deeper bond amongst your own followers.