Use Instagram Live to Connect with CustomersEmploying IG for live broadcasts has become increasingly popular amongst people who want to connect with their followers live. IG Live is a feature that allows users to stream real-time footage which are viewable by their own viewers in the moment. Many influencers, brands, and celebrities have welcomed Instagram's real-time feature to interact with their own fans on a more personal level. Think about utilizing IG Live for sharing special material and acquiring a deeper connection amongst your followers.